AI prompts for real estate agents

Prompts for real estate agents and small teams. They help with listings, follow-ups and staying in touch with your sphere. Follow fair housing rules: describe the property, never the kind of buyer, and check your brokerage's advertising rules.

10 free prompts below. Copy one, replace the [BRACKETED] parts with your details, and paste it into ChatGPT, Claude, Gemini or another AI assistant.

Prompts written for real estate agents

• Write a compelling, fair-housing-safe listing description

  Marketing

  Write MLS remarks, a website version and a social caption for a listing, checked for fair housing problem phrases.

• Follow up with buyers after a showing

  Sales

  Follow up with buyers after showings with a same-day text, a pros and cons recap of each home and a gentle check-in if they go quiet.

• Write an open house script and sign-in follow-up

  Sales

  Get an open house greeting, natural qualifying questions, seller-safe answers to tricky questions and same-evening follow-ups by visitor type.

• Write a monthly local market update email

  Marketing

  Turn this month's MLS stats into a short market update email for your sphere, plus a social version, without predicting prices.

• Stay in touch with past clients

  Customer Emails & Service

  Build a 12-month stay-in-touch plan for past clients, with home-anniversary, maintenance-tip and referral-ask templates.

• Prepare for a listing appointment

  Sales

  Prepare for a listing appointment with a meeting outline, a plain-language pricing explanation from your comps and answers to commission pushback.

More prompts that work for real estate agents

• Write a three-email cold outreach sequence

  Sales

  Write a short, personalized three-email cold outreach sequence for a specific type of prospect that leads with their problem and asks for one small step.

• Write a monthly customer newsletter

  Marketing

  Turn a few notes about what is happening in your business into a short, friendly email newsletter people actually open and read.

• Write social media bios for every platform

  Social Media

  Get bio and profile text for Instagram, Facebook, LinkedIn, TikTok and Google that says what you do, who it's for and what to do next.

• Write 30-second scripts for Reels and TikTok

  Social Media

  Get five short vertical video scripts with strong hooks, simple shot lists and on-screen text, that you can film on your phone in an afternoon.

Related categories

• Marketing prompts
• Sales prompts
• Social Media prompts
• Customer Emails & Service prompts

Other industries: Bookkeepers, Restaurant Owners, Contractors, Salons, Cleaning Businesses, Dental & Medical Offices, Landscapers, Ecommerce Shops, Accountants & Tax Preparers.

AI output can be wrong. Check facts, numbers and anything legal, tax or financial before relying on it. Get new prompts by email.